Powell's winning gown, an asymmetrical satin dress decorated with 25 hand-stitched feather pinwheels, was worn by one of the Oscar-toting models during the 83rd annual Academy Awards Ceremony at the Kodak Theatre.
Powell beat out nine up-and-coming designers to win the competition.
Powell is featuring his winning gown along with several other original gowns in his fall 2011 collection. Starting price for the collection will be $145/satin and silk blouses $190/wool pants.
Prices for custom pieces will vary. Dresses and gowns will average $450 to $5,000. Custom designs have a two-week turn around.
The fall 2011 collection featured on ABC7:
Look No. 1 - Red wool 1940s-inspired cape with red plaid wool bootcut pants, accessorized with the first ever Signature Borris Powell bag. This bag is great for the everyday woman or man that has a lot to carry while always on the move. It's also perfect for traveling.
Look No. 2 - Cute little plaid dress with asymmetrical shoulder cape detailing. Paired with the Signature Borris Powell tote again, but in brown.
Look No. 3 - Plaid 1940s-inspired cape with black lace top, paired with a pair of black wool full leg pant that gathers at the ankle with signature belting detail.
Look No. 4 - Gunmetal gathered wrap with a wide black belt. Dress made of silky thin china satin. Light as a feather allowing it to move like water.
Look No. 5 - The evil swan, the sister to the black swan. Black satin shantung utilizing the matte side for a bit more elegant feel. Asymmetrical halter. Fitted bodice with a very full bottom that tears down from a shorter front and a very dramatic train with 29 hand-stitched black feathers.
Look No. 6 - The Oscar Designer Dress Challenge-winning dress inspired by "The Black Swan." Asymmetrical black satin shantung. Again using the matt side for sheer elegance. The bodice of this dress is made of 14 pieces that create a very slimming silhouette. Continues with a slim fit until it flares to a full finish, starting just below the knees. Twenty-five hand-stitched black feather pinwheels create the perfect mixture of drama and beauty.
Borris Powell Studio
2465 N. Halsted St., one block north of Fullerton
Studio number: 773-857-5585
Bio summary of Borris Powell
Property of borrispowell.com
Luxury in women's fashion has a new name -- Borris Powell. Born in Alabama, the designer developed his dreams of a career in women's fashion early on in life.
Throughout his childhood, he observed his mother preparing for a night on the town or even a Sunday visit to church, and trained his eyes on color and silhouette. He would advise her on style choices and then when everyone was away, he would sneak into the living room to play with the sewing machine and develop his craft. Powell followed his dreams and moved to Chicago to start his design career in 1997.
His fashion inspirations come from travel and his devotion to study. His collections include exciting approaches to big ideas ranging from philosophy to cinema.