#InstaGiftGuide: Instagram promotes eccentric products to match popular hashtags

Tuesday, December 11, 2018
From nail art to spice up your #FingerBoarding videos to an #OddlySatisfying shag jacket, this is not your average gift guide.

Instagram on Tuesday released its first-ever holiday shopping guide featuring products meant to cater to fans of specific trends on the site -- for example, the #vaporwave trend inspired by the '80s and '90s.
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"Shopping should be fun," Eva Chen, Instagram's Director of Fashion Partnerships told Good Morning America. "It's the best time of year, and you're spreading joy."

RELATED: Your ultimate holiday shopping gift guide for 2018

The gifts are all inspired by ultra-popular hashtags. A candle in the #CatsOfInstagram section, for instance, smells of pink peppercorn, salty saffron, and white suede.
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The hashtags you can shop are: #CatsOfInstagram, #Tutting, #OddlySatisfying, #Fingerboarding, #Vaporwave and #ISeeFaces.

See the full guide on Instagram's website.
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