Post a 'shelfie,' donate a book to a child in need as part of Magic of Storytelling campaign.

CHICAGO (WLS) -- Disney wants to foster a lifelong love of reading with the Magic of Storytelling campaign.

Post a "shelfie" - that's a selfie with your favorite book now through March 31 with the hashtag - #MagicOfStorytelling and Disney will donate a book to a child in need through first book.

Disney and ABC are donating up to 1 million books to First Book as part of the fifth annual "Magic of Storytelling" campaign. First Book is a nonprofit organization that puts new books and educational resources into the hands of children from low-income families nationwide.

Disney is the parent company of ABC7.

Go to www.magicofstorytelling.com to learn more and find a Disney Reads Day event near you.

WATCH: ABC7's Diane Pathieu reads to children at Disney Store on State Street