Customers who order a handcrafted holiday beverage from U.S. Starbucks locations on Thursday will receive their drink in a "limited-edition reusable red cup."
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Starbucks said that supplies are limited and the offer applies to all order methods, including through its app, in-person or via Uber Eats.
This year's reusable cup design features a "classic holiday red, with playful swirls of shimmering ribbon dancing against a starry sky," according to a press release. The same design is also used on its paper cups as part of the chain's broader holiday theme introduced earlier this month.
The cup is made from 50% recycled materials and customers can bring it back to Starbucks for a 10 cent discount on future drink orders.
To receive the reusable cup, customers must order a handcrafted holiday drink or fall beverage (hot, iced or blended). Those items include the apple crisp macchiato, peppermint mocha, pumpkin cream cold brew and toasted white hot chocolate.
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Regular brewed and iced coffee is not included in the promotion, nor are the holiday coffee blends such as Christmas Starbucks Reserve.
Starbucks' holiday-themed cups have become a tradition that drums up excitement among its loyal customers. This year, the chain expects to achieve record-breaking sales and anticipates more than $3 billion will be added to Starbucks' gift cards.
MORE | Starbucks unveils 2021 holiday cups
Starbucks unveils 2021 holiday cups
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