COVID-19 changing holiday shopping, with Black Friday deals shifting online

Diane Pathieu Image
Wednesday, November 25, 2020
COVID-19 changing holiday shopping, with Black Friday deals shifting online
Shopping is going to look very different this holiday season, because of COVID-19.

Shopping is going to look very different this holiday season, because of COVID-19.



Traditionally it's the kick-start to the holiday shopping season, but this year, Black Friday is expected to look very different:



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With COVID-19 cases surging, and stay-at-home advisories in effect, the CDC recommends shopping online for Black Friday deals and using curbside pickup.



Retailers are offering discounts earlier this year, so encourage consumers to shop early and forget making a trip to a store.



According to early data, online sales this month are already up 32% compared with last year. Online sales on Black Friday are expected to increase by 40 percent.



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Big retailers like Target, Walmart, Best Buy, Macy's, and Kohl's even announced they will be closed on Thanksgiving.



Consumers are also encouraged to shop local as much as possible.

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