Shoppers use social networks for gift ideas

November 11, 2009 Fifty three percent of consumers surveyed by the firm Deloitte say they plan to research gift ideas using social networks.

Fifty two percent will check the wish lists of friends and relatives on social networking sites like Facebook and MySpace.

Sixty percent plan to look for sales and discounts using social networking Web sites.

Mobile phones are also a popular tool for holiday shoppers this year. Fifty five percent plan to use their phones to find store locations. They also say they will use mobile phones to research the best prices, search for discounts, and even make purchases.