Polar Bear Plunge sends daredevils into lake

January 1, 2010 7:00:07 PM PST
Friday's frigid temperatures didn't keep the Chicago Polar Bear Club from observing its tradition of ringing in the new year with a splash.Members met at North Avenue Beach to plunge into the icy waters of Lake Michigan.

Swimmers have to go all the way under water to make it "official."

Club rules include "no whining!"