CHICAGO (WLS) -- The retail tradition of Black Friday is getting a new twist here in Chicago.
Mayor Lori Lightfoot is set to announce the launch of Black Shop Friday, a campaign to encourage Chicagoans to buy from Black-owned businesses on November 27-- the day after Thanksgiving.
Lightfoot, along with Chicago Urban League and Chicago marketing agency O'Keefe Reinhard & Paul, are set to announce "Black SHOP Friday" Tuesday.
The campaign includes a new website with a list of names and locations for more than 500 Black-owned businesses.
"The site will be updated on an ongoing basis and allows consumers to search by category and/or neighborhood to find the merchandise and gifts they are looking for throughout the holiday season," the Mayor's office said in a statement.
The initiative is slated to launch November 24.
Chicago launches 'Black Shop Friday' to promote supporting Black-owned businesses this holiday season