McDonald's adjusts advertising to kids

March 11, 2008 2:33:16 PM PDT
In an attempt to push healthier food choices, McDonald's is adjusting its advertising strategy again.Crain's Chicago Business is reporting the company will no longer use its famous mascot Ronald McDonald in ads directed toward children unless the commercial features healthy food.

The company is also downplaying a kid's happy meal that features a double cheeseburger.

McDonald's officials say there are no plans to stop featuring toys in those happy meals.


Load Comments