Prosecco takes fizz out of European champagne sales

December 31, 2012

Prosecco, a sparkling Italian wine, is taking the fizz out of champagne in Europe. One top merchant in the UK predicts the same thing will happen in the United States.

The best-selling prosecco is priced at about $16 a bottle, half the cost of a bottle of champagne.

Champagne sales in the u-k have fallen 9 percent this year.

Sparkling wine sales -- including prosecco -- are up 6 percent.

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