Disposable diapers are getting more fashionable

June 30, 2010 2:03:44 PM PDT
Designer Cynthia Rowley has designed 11 new styles of diapers for Pampers.

Proctor and Gamble says the new line will perform just like traditional Pampers, and styles will include pastels, stripes, and even ruffles.

Pampers is currently the number-one diaper brand in the world.

The Cynthia Rowley Designer Diapers will be sold in Target stores, beginning in mid-July.